{"id":761,"date":"2021-08-29T18:00:32","date_gmt":"2021-08-29T17:00:32","guid":{"rendered":"https:\/\/toshareproject.it\/artmakerblog\/?p=761"},"modified":"2021-08-29T18:00:32","modified_gmt":"2021-08-29T17:00:32","slug":"the-holly-site","status":"publish","type":"post","link":"https:\/\/toshareproject.it\/artmakerblog\/the-holly-site\/","title":{"rendered":"The Holly+ site"},"content":{"rendered":"<p>*It&#8217;s the artificially intelligent, disembodied voice of Holly Herndon.  You might believe it if you read it.  Or if you listen to it singing.<\/p>\n<p><a href=\"https:\/\/auction.holly.plus\/about\">https:\/\/auction.holly.plus\/about<\/a><\/p>\n<p>This site allows anyone to submit artwork made with Holly+ for approval by the Holly+ DAO, a decentralized international group of friends and supporters who steward my digital twin.?<br \/>\nEvery season a new call for submissions is made, and approved works will be minted as 1\/1 NFTs on a limited edition custom smart contract. Profits generated from those sales will be split 50% with the contributing artist, with 40% going to the Holly+ DAO Treasury to fund new tools, and 10% going to me for the use of my likeness. ?<\/p>\n<p>Season 1 begins with the auction of the first Holly+ NFTs, two machine learning models, one of my speaking voice, and one of my raw singing voice, minted on a unique custom smart contract. The submission process is now open, and artworks approved by the Holly+ DAO will be minted on the custom contract and auctioned in a few weeks, bringing the genesis contract and season to a close. Once the contract is closed and sale is completed, the DAO will vote on how to use the funds to make new tools for season 2. ?<\/p>\n<p>This process is both generative and collaborative; rather than randomly generating iterations, instead we are using machine learning tools to aid the generation of submissions from people! ?\u200d?\u200d?\u200d?<br \/>\nOnly Holly+ DAO approved submissions from the community will be minted on the genesis smart contract and that will be sealed on the day of final auction in a few weeks. Holly+ DAO may approve 1000, 100, 50 or 5 depending on the quality of submissions. ?<\/p>\n<p>We hope to create a virtuous cycle \u267e\ufe0f where artists are compensated for their experiments with<br \/>\nHolly+, new tools can get funded to allow more artists to experiment, and I receives some compensation for my contribution.<\/p>\n<p>If those NFTs are resold on the secondary market, a 10% royalty will be split 50\/40\/10 between the original artist, Holly+ DAO and Holly too!<\/p>\n<p>I hope that this model can help challenge the often pessimistic narrative around \u201cdeepfakes\u201d, and encourage more people to become interested in performing works through the identity of others! ? This technology is exciting and challenging, and rather than concentrating on ways to limit experimentation by artists I would rather find ways for everyone to have fun, get paid for officially approved work, and contribute to more tools being made!<\/p>\n<p>READ MORE ABOUT THE HOLLY+ PROJECT ON MIRROR<\/p>\n<p>SUBMISSION GUIDELINES<\/p>\n<p>Please make sure that you own the work that you are submitting! You can read more about the legal terms of your submission HERE.<\/p>\n<p>Holly+ DAO will prioritise the most creative usage of Holly+ in considering what works to approve. Make something crazy!<\/p>\n<p>Any work submitted remains yours to do whatever you like with! You can release it on an album, to streaming, online, whatever! I really appreciate if you credit Holly+ but that is at your discretion.<\/p>\n<p>When submitting a work you are granting Holly+ DAO the right to mint that work as an NFT, and you will receive 50% of the profits from any sale made at auction. If your NFT is sold on the secondary market, you will receive 50% of a 10% royalty. Have fun y\u2019all!<\/p>\n<p>TERMS &#038; CONDITIONS<br \/>\n?Holly?&#8230;.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy-1024x710.jpg\" alt=\"\" width=\"1024\" height=\"710\" class=\"alignnone size-large wp-image-762\" srcset=\"https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy-1024x710.jpg 1024w, https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy-300x208.jpg 300w, https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy-768x533.jpg 768w, https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy-1536x1065.jpg 1536w, https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy.jpg 1704w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>*It&#8217;s the artificially intelligent, disembodied voice of Holly Herndon. You might believe it if you read it. Or if you listen to it singing. https:\/\/auction.holly.plus\/about This site allows anyone to submit artwork made with Holly+ for approval by the Holly+ DAO, a decentralized international group of friends and supporters who steward my digital twin.? Every [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-761","post","type-post","status-publish","format-standard","hentry","category-uncategorised"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Holly+ site | Artmaker Blog<\/title>\n<meta name=\"description\" content=\"The Holly+ site | Artmaker Blog\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/toshareproject.it\/artmakerblog\/the-holly-site\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Holly+ site | Artmaker Blog\" \/>\n<meta property=\"og:description\" content=\"The Holly+ site | Artmaker Blog\" \/>\n<meta property=\"og:url\" content=\"https:\/\/toshareproject.it\/artmakerblog\/the-holly-site\/\" \/>\n<meta property=\"og:site_name\" content=\"Artmaker Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-29T17:00:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/toshareproject.it\/artmakerblog\/wp-content\/uploads\/2021\/08\/hololy-1024x710.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bruce Sterling\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/toshareproject.it\/artmakerblog\/#website\",\"url\":\"https:\/\/toshareproject.it\/artmakerblog\/\",\"name\":\"Artmaker Blog\",\"description\":\"on Toshareproject.it - 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