{"id":663,"date":"2021-08-16T07:19:11","date_gmt":"2021-08-16T06:19:11","guid":{"rendered":"https:\/\/toshareproject.it\/artmakerblog\/?p=663"},"modified":"2021-08-16T07:19:11","modified_gmt":"2021-08-16T06:19:11","slug":"niantic-boasting-about-their-metaverse","status":"publish","type":"post","link":"https:\/\/toshareproject.it\/artmakerblog\/niantic-boasting-about-their-metaverse\/","title":{"rendered":"Niantic boasting about their metaverse"},"content":{"rendered":"<p>*I find &#8220;metaverses&#8221; to be quite funny.  Unintentionally so, but it&#8217;s entertaining that it has become a sellable concept now.<\/p>\n<p><a href=\"https:\/\/nianticlabs.com\/blog\/real-world-metaverse\/\">https:\/\/nianticlabs.com\/blog\/real-world-metaverse\/<\/a><\/p>\n<p><strong>A lot of people are talking about \u201cthe metaverse\u201d these days. Coming off eighteen months of Zoom, Netflix, and Doordash, you can count me out \u2014 at least in the form that most folks are imagining. <\/p>\n<p>I\u2019m not denying that the metaverse is a cool concept from a technology point of view; it comes from one of my favorite sci-fi writers, Neal Stephenson, who coined the term in his 1992 novel, Snow Crash. Along with the works of William Gibson, that book created the cyberpunk genre, in which characters spend time wired into a digital universe where they explore, socialize, fight, and (at least in the novels) save the world from villainous plots. The concept reached one of its most complete expressions in Ernest Cline\u2019s Ready Player One, where virtually everyone has abandoned reality for an elaborate VR massively multiplayer video game.<\/p>\n<p>A lot of people these days seem very interested in bringing this near-future vision of a virtual world to life, including some of the biggest names in technology and gaming. But in fact these novels served as warnings about a dystopian future of technology gone wrong.<\/p>\n<p>As a society, we can hope that the world doesn\u2019t devolve into the kind of place that drives sci-fi heroes to escape into a virtual one \u2014 or we can work to make sure that doesn\u2019t happen. At Niantic, we choose the latter. We believe we can use technology to lean into the \u2018reality\u2019 of <\/p>\n<p>augmented reality \u2014 encouraging everyone, ourselves included, to stand up, walk outside, and connect with people and the world around us. This is what we humans are born to do, the result of two million years of human evolution, and as a result those are the things that make us the happiest. Technology should be used to make these core human experiences better \u2014 not to replace them.<\/p>\n<p>Technology to enhance the human experience<\/p>\n<p>Some might argue that we ought to ditch technology completely and return to a simpler way of life. But we don\u2019t think that\u2019s the answer either. Technology isn\u2019t going away. The benefits of connecting us with information, friends, and family are simply too great. But over the last decades, those benefits have taken a huge toll, increasingly cutting us off from the experiences that we enjoy the most. It\u2019s all too easy to get lulled into a routine of Zoom calls, online shopping, gaming, and scrolling through our social feeds. It encourages behavior toward one another that we would never tolerate in person, and is dividing our society by algorithmically pushing people into bubbles which reinforce the most extreme views.<\/p>\n<p>At Niantic, we ask the question: what if technology could make us better? Could it nudge us get us off the couch and out for an evening stroll or a Saturday in the park? &#8230;.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>*I find &#8220;metaverses&#8221; to be quite funny. Unintentionally so, but it&#8217;s entertaining that it has become a sellable concept now. https:\/\/nianticlabs.com\/blog\/real-world-metaverse\/ A lot of people are talking about \u201cthe metaverse\u201d these days. Coming off eighteen months of Zoom, Netflix, and Doordash, you can count me out \u2014 at least in the form that most folks [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-663","post","type-post","status-publish","format-standard","hentry","category-uncategorised"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Niantic boasting about their metaverse | Artmaker Blog<\/title>\n<meta name=\"description\" content=\"Niantic boasting about their metaverse | Artmaker Blog\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/toshareproject.it\/artmakerblog\/niantic-boasting-about-their-metaverse\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Niantic boasting about their metaverse | Artmaker Blog\" \/>\n<meta property=\"og:description\" content=\"Niantic boasting about their metaverse | Artmaker Blog\" \/>\n<meta property=\"og:url\" content=\"https:\/\/toshareproject.it\/artmakerblog\/niantic-boasting-about-their-metaverse\/\" \/>\n<meta property=\"og:site_name\" content=\"Artmaker Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-16T06:19:11+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bruce Sterling\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/toshareproject.it\/artmakerblog\/#website\",\"url\":\"https:\/\/toshareproject.it\/artmakerblog\/\",\"name\":\"Artmaker Blog\",\"description\":\"on Toshareproject.it - 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