on Toshareproject.it - curated by Bruce Sterling
*Of course blockchains had to put in an appearance — but where is the AI?
https://wired.me/technology/parmesan-cheese-microchip/
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The traceable digital chip is created in collaboration with Kaasmerk Matec, a leading cheesemark producer, and p-Chip Corporation. The p-Chip is an innovative measure to ensure the quality and safety of its product. The microchip is planted inside 2D codes, QR codes, and/or data-matrix codes. These codes will be part of a casein label, which is a common type of label used to identify food and cheese. When they combine these casein labels with the p-chips, it’s like creating a digital twin for the cheese. The p-Chip is like a special anchor that uses blockchain technology to create a digital copy of real things. It can be scanned to track the cheese and where it comes from. Even though it’s smaller than a tiny grain of salt, the CEO of p-Chip Corp, Joe Wagner, guarantees that p-chips can help CFPR control inventory, protect product authenticity, and track and trace in case of recalls.
About 100,000 Parmigiano Reggiano parmesan cheese wheels were embedded in the digital chips last year. Since its success, CFPR has mentioned they might adopt the technology for all the Parmigiano Reggiano cheese they make in the future.