Complaining on YouTube about luxury multitools

Monday 1st April, 2024 - Bruce Sterling

He’s underselling the technical innovation in that feminized SAK multitool.

*It’s really interesting to hear all this said, however. It sounds quite like the ideas of Clayton Christensen, when long-established companies are driven out of the market by appealing to luxury consumers as their original user-base decays.

*I’d also remark that multitool fans who become social-media figures are definitely part of the general problem rather than the solution.